The Book Is Dead. Not!

Rumors of Death...

This essay was originally published in Etude magazine.

The Book Is Dead.

That’s the title of the book I’m currently reading.  Of course the fact that this book was written and published, that I bought it and am reading it would seem a powerful argument against its main premise.

In fact, 172,000 books were published in the U.S. last year.  If you count vanity press and print-on-demand, a new book of fiction is right now being published every 30 minutes in America.  How can the book be dead?

There are several good answers to this.  First of all, most of those hundred thousand-plus books are essentially moribund, gathering dust on the acres of bookcases installed in megastores to lend them gravitas.  Actually, as a Viking publisher remarked a while ago, “everyone is reading the same 20 books.”  The miles of aisles at B&N and Borders are just, in the words of a B&N honcho, “wallpaper” – background decoration so that the place feels literary. The people coming in to buy one of those 20 anointed books want to browse for a while, sit in an armchair, sip a latte and feel ensconced in the world of books – of which eight out of ten flop in the marketplace. They die – mostly swiftly – moved from the front of the store “new” table to back shelf in three weeks, from shelf to return carton in two months and from there to $1.95 online sellers and Costco remainder bins.